Projects
Consulting as an important part exists in the whole operation of business, it could be a good beginning for the successful result. Heimatwolke offers an optimal choice for your business, especially if it’s in a dilemma or on a way to the hilltop, we will point the shortest path for you!
How to be executed?
The research project can be covered in several phases, such as pre-research, Survey, Analysis and Reporting. All the well-defined phases will be done during the project, finally there will be a bright way to successful business.
Collaboration with customer to understand key objectives, then to ensure all requirements are well understood, this is the necessary condition before kick-off.
With help of secondary research to gather information on the industry’s value chain, demographics, regulatory trends, key players, evolution, etc., in macro insight the project in various situations will be firstly described.
According to the key requirements, it will be operated onsite in interviews with key various factors from the project, then across the value chain (competitors, producer, suppliers, distributors, customers, industry experts, etc.) for qualitative insights and quantitative data will be collected finally.
The key phase is to refine the analysis to the relevant level of detail from collected data. Through accuracy checks, logic and consistency checks, cross-checks between different sources, supposed validation with experts and eventually with big-data will be confirmed and verified, data tells no lie.
Findings are collated into a intuitive, visual and professional format to aid interpretation of verified findings. Finally it will be complemented by workshops and post-project support, in need it could also be done in kinds of online interaction format.
What to be executed?
Main Project Themes
Competitive Intelligence
it helps businesses understand their competitive environment and gather the key opportunities and challenges it presents.
Competitive Analysis
it helps businesses understand market landscape, and it provides a mapping of internal strengths, weaknesses, opportunities, and threats so that it enables strategic decision-making in terms of pricing, marketing, and future improvements to the product or future generations of the product.
Competitor Analysis
it will obtain important information from competitors and then based on this information predict how the competitor will react under certain circumstances.
Customer Intelligence
it is a complete and accurate understanding of customer’s characters, no matter the channel, platform, or device, both online and offline, it is a comprehensive image to explore customer’s core demand.
In-depth Interview
it can be used for a variety of purposes, including ideation, needs assessment, issue identification, and strategic planning, it’s used as a precursor to quantitative research, then helps to confirm the core data.
Industry Research
it’s used as a kind of comprehensive research on industry, including demographic, social, macro economic research etc., it’s helpful to show the true situation clearly.
Win-Loss Analysis
it is a kind of sophisticated analytics to uncover why and where the loss is, the collected valuable information can drive improvement the issues and after that into win.
Market Entry Strategy
it will help to identify opportunities, carry out thorough competitor analysis in addition to gauging risks and possible barriers to entry, some key consideration factors such as target market potential, appropriate timing of entry and required investment will be well-refined and clearly verified.
Market Sizing and Forecasting
increased accuracy and confidence to better evaluate market opportunities and allocation of investments.
Strategic Partner Identification
an initial target must be done on the right way, meanwhile a right partner to identification is beneficial to get a win-win deal in the business.
Trend Analysis
often it’s used to predict future events, e.g. with historical results it can predict future outcome in business trend.
Benchmarking Study
it’s used by organizations to compare their performance, processes, or practices with peer organizations or those in other business sectors, within benchmarking it will be clearly to know advantages and disadvantages in comparing to other companies.
Workshops
in a group discussion there will be confirmed the hypothesis for key requirements, which could not be easy to work out by normal data analysis. With workshops it can aid interpretation of findings, helps to improvement of business.
Where to be executed?
